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The Pride of Britain Awards returned to Grosvenor House in London on Monday night, 19 October 2026, bringing together television favourites, reality stars and presenters for a major night in the British showbiz calendar. Hosted by Carol Vorderman and Ashley Banjo, the ceremony was filmed ahead of its ITV broadcast on Thursday. Stars pictured arriving and leaving included Pete Wicks with his girlfriend Olivia Attwood, Princess and Junior Andre, Dani Dyer, Helen Flanagan, Christine McGuinness, Strictly head judge Shirley Ballas, Davina McCall with her husband Michael Douglas, Kimberley Walsh and Susanna Reid. So, who was the richest star on the carpet?
The ranking at a glance
All figures below are estimates from public listings. They vary by source, are not confirmed by the individuals concerned, and should be read as a guide to earning power rather than an exact bank balance.
| Rank | Celebrity | Estimated net worth |
|---|---|---|
| 1 | Carol Vorderman | Around £10 million |
| 2 | Dani Dyer | Around £4–6 million |
| 3 | Pete Wicks | Around £3–4 million |
| 4 | Olivia Attwood | Around £2–3 million |
| 5 | Princess Andre | No reliable figure — one to watch |
Original illustration: awards hosts on stage, representing Carol Vorderman and Ashley Banjo, who hosted the 2026 ceremony.
1. Carol Vorderman — around £10 million
It feels fitting that the night’s host tops this ranking. Carol Vorderman, who hosted the ceremony at Grosvenor House alongside Ashley Banjo, has an estimated net worth of around £10 million in public listings. That puts her comfortably ahead of the reality and television stars featured below, and it reflects the value of a long, high-profile presenting career. Like all of the figures in this article, it is a public estimate that varies by source and is not confirmed by Vorderman herself. Readers who enjoy rankings of British television presenters may also enjoy our look at Holly Willoughby’s net worth.
2. Dani Dyer — around £4–6 million
Dani Dyer is number two with an estimated net worth of around £4–6 million in public listings. Dyer won Love Island in 2018 and turned that win into a lasting career. A fashion deal with In The Style, reportedly worth £500,000, a book, and a podcast recorded with her father Danny Dyer all helped to build her earnings. She is now reaching a new audience on Strictly Come Dancing, and she was among the stars pictured at Grosvenor House on Monday night. Her career shows how a reality television breakthrough can become a proper business when it is managed carefully.
3. Pete Wicks — around £3–4 million
Pete Wicks, pictured arriving and later leaving with his girlfriend Olivia Attwood, takes third place with an estimated net worth of around £3–4 million. Wicks first found fame on TOWIE, but his more recent success has come from broadening what he does. His Staying Relevant podcast with Sam Thompson has become a major part of his career, alongside a book and brand deals. That mix of television fame, podcasting and commercial partnerships explains why his estimated fortune has grown beyond his reality television beginnings.
4. Olivia Attwood — around £2–3 million
Olivia Attwood, who attended with Pete Wicks, is next with an estimated net worth of £2–3 million in recent listings. Attwood first appeared on Love Island in 2017 and has since built a strong post-villa career. Her ITV documentaries, including Getting Filthy Rich, moved her beyond the reality star label, while brand deals have remained an important source of income. If you enjoy comparing television fortunes, our ranking of the Celebrity Traitors cast net worth looks at another cast of famous faces and what they are estimated to be worth.
5. Princess Andre — one to watch
Princess Andre, pictured alongside her brother Junior Andre, is the one to watch on this list rather than a name with a reliable net worth figure. We have deliberately not given her a hard figure, because she is an emerging influencer at the very start of her earning career, and estimates for someone at that stage are especially unreliable. Her fortune, whatever it becomes, will be built over the coming years, and nights like Pride of Britain are part of that journey.
When and how to watch the Pride of Britain Awards 2026 on ITV
You can watch the ceremony on ITV on Thursday at 8pm. The broadcast was filmed at Grosvenor House in London on Monday night, 19 October, and is hosted by Carol Vorderman and Ashley Banjo. Thursday’s programme is the moment most viewers will see the awards presented in full, rather than just the red carpet arrivals pictured this week, so it is worth setting a reminder for 8pm.
Frequently Asked Questions
Who is the richest celebrity at the Pride of Britain Awards 2026?
Based on public estimates used in this ranking, host Carol Vorderman is the richest of the celebrities featured here, with an estimated net worth of around £10 million. All figures are estimates from public listings and are not confirmed by the individuals.
How much is Dani Dyer worth?
Dani Dyer’s net worth is estimated at around £4–6 million in public listings. Her earnings come from winning Love Island in 2018, her In The Style fashion deal, her book, her podcast with her father Danny Dyer, and her current appearance on Strictly Come Dancing.
When are the Pride of Britain Awards 2026 on TV?
The ceremony was held at Grosvenor House in London on Monday 19 October 2026 and will be shown on ITV on Thursday at 8pm, hosted by Carol Vorderman and Ashley Banjo.
Are these net worth figures exact?
No. Net worth figures are estimates based on public listings, reported deals and career earnings. They vary between sources and are not confirmed by the celebrities themselves, so they should be treated as an informed guide rather than a precise total.
Final Thoughts
The mix of presenters, reality stars and an emerging influencer makes this red carpet a fascinating wealth snapshot. Vorderman’s estimated £10 million puts her comfortably at the top here, while Dyer, Wicks and Attwood show how reality fame can be turned into podcasts, documentaries, books and brand businesses. Their fortunes are smaller than those of the film stars in our guide to the highest paid actors in the world, but the pattern is the same: lasting money comes from building something beyond the show that made you famous.
Sources and notes: Based on Daily Mail / The Sun Pride of Britain coverage, 20 Oct 2026, OK Magazine, and public net worth listings. All net worth figures are public estimates that vary by source and are not confirmed by the individuals.
