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Stassi Schroeder net worth is estimated at $2 million in 2026. Her income comes from Vanderpump Villa hosting work, her podcast, brand partnerships, past book sales, and her new Hulu series House of Stassi, premiering July 29, 2026.
Stassi Schroeder built a career out of being unapologetically herself, and that personality now powers a media business worth millions. Stassi Schroeder net worth sits at an estimated $2 million as of 2026, according to Celebrity Net Worth. That number might surprise fans who remember her firing from Vanderpump Rules in 2020. Six years later, she is not just back. She is headlining her own Hulu series.
Her path from Bravo cast member to multi-platform media personality says a lot about how reality stars survive cancellation and rebuild. Schroeder lost her show, her book deal, and her magazine column in a single summer. She kept her audience anyway. This article breaks down exactly how she earns her money, what her biggest assets are, and where her finances stand heading into her new show, House of Stassi.
This guide covers Stassi Schroeder’s income sources, her career timeline from Vanderpump Rules to Hulu, and how her earnings compare to her former co-stars. You’ll also find a breakdown of her biggest paydays and what’s driving her current income. We’ll close with answers to the most common questions fans search for.
Stassi Schroeder Net Worth At A Glance
Schroeder’s $2 million net worth places her in the middle tier of former Vanderpump Rules cast members, well behind Lisa Vanderpump but roughly in line with most of her original co-stars. Celebrity Net Worth, Yahoo Entertainment, and HotNewHipHop all cite the same $2 million figure as of the most recent estimates.
That number reflects more than a decade of work. Schroeder, born Nastassia Bianca Schroeder on June 24, 1988, in New Orleans, started building her public profile long before Bravo. She competed on The Amazing Race in 2005 with her family and appeared on the short-lived reality series Queen Bees in 2008. Her real breakthrough came when she joined Vanderpump Rules in 2013.
| Income Source | Status | Estimated Contribution |
|---|---|---|
| Vanderpump Rules (2013-2020) | Ended | Foundational early income |
| Straight Up with Stassi podcast | Rebranded as “Stassi” | Ongoing, major revenue driver |
| Book sales (Next Level Basic) | One-time/backlist | NYT bestseller royalties |
| Vanderpump Villa hosting | Active | Steady TV income |
| House of Stassi (Hulu/Freeform) | Premieres July 29, 2026 | New, executive producer fee |
| Brand deals & sponsorships | Active | Recurring income |
| Social media (Instagram, TikTok) | Active | Estimated $323K-$443K annually across platforms |
How Stassi Schroeder Made Her Money
Vanderpump Rules Launched Her Career
Schroeder started working at Lisa Vanderpump’s restaurants, Villa Blanca and SUR, in 2010. That job led directly to her casting on Vanderpump Rules when the show premiered in 2013. Early cast salaries on the show were modest, often starting around $5,000 per episode in season one, but pay scaled up significantly as the show became a ratings hit for Bravo.
By the time she exited the show after season eight, Schroeder had spent seven years building a national audience. That audience became the foundation for everything she did next.
The Firing That Changed Everything
In June 2020, Bravo fired Schroeder and co-star Kristen Doute after past actions resurfaced involving false accusations made against Faith Stowers, a Black former cast member. The fallout was immediate and severe. Her podcast got pulled from platforms. Her Glamour magazine column ended. A planned sequel to her book got canceled.
It looked like a career-ending moment. It wasn’t.
Podcasting Became Her Financial Backbone
Schroeder’s podcast, originally Straight Up with Stassi, survived the cancellation and later rebranded simply as “Stassi.” She joined Dear Media Studios, shifting to a looser, more candid format. Podcast advertising and sponsorships have become one of her steadiest income streams, since the format doesn’t depend on a network’s approval to keep running.
Live podcast tours added another revenue layer. These tours let her monetize her fanbase directly, without a studio or network taking a cut of ticket sales the way a traditional TV deal would.
Her Book Became A Bestseller
In 2019, Schroeder published Next Level Basic: The Definitive Basic Bitch Handbook. The book hit the New York Times bestseller list, a real commercial win that generated royalty income beyond her TV paychecks. It remains part of her long-term earnings even years after release, since backlist book sales continue generating royalties.
Vanderpump Villa Brought Her Back On Camera
Schroeder returned to television through Vanderpump Villa, playing a key role across seasons two and three. She also hosted reunion specials for The Secret Lives of Mormon Wives and the companion podcast for Tell Me Lies. This stretch of hosting work rebuilt her relationship with a major streamer well before her own show got greenlit.
“I work really hard. I try really hard, and I’m constantly trying to build the most for my family,” Schroeder said in an April 2026 interview with Marie Claire, reflecting on the past five years.
House Of Stassi Marks Her Biggest Move Yet
Hulu and Freeform announced House of Stassi in April 2026, with a premiere date of July 29. The show pairs Schroeder with former Vanderpump Rules co-stars Katie Maloney and Kristina Kelly, plus her husband Beau Clark. Schroeder serves as an executive producer on the series, a credit that typically comes with both creative control and a larger paycheck than a standard cast role.
She negotiated that EP title deliberately. “I was very certain that if I’m going to do reality TV again I need to be able to say, ‘No, you can’t show this with my kids,'” Schroeder explained, describing her approach to protecting her family while running the show from a production standpoint.
The series had been in development since 2024 under the working title Stassi Says. Landing it on Hulu, rather than returning to Bravo’s The Valley, represents a calculated business decision. Schroeder reportedly turned down an offer to join The Valley, betting instead on building something she owns a piece of.
How She Compares To Former Co-Stars
Schroeder’s $2 million net worth puts her roughly in line with most of the original Vanderpump Rules cast, though well below Lisa Vanderpump’s fortune, which stems from her restaurant empire and decades in entertainment. The takeaway from the wider cast’s finances is simple: the stars who diversified beyond their Bravo paychecks ended up wealthier than those who didn’t.
Schroeder followed that pattern closely. She built a podcast brand, published a bestselling book, signed sponsorship deals, and now holds an executive producer credit on her own show. Each of those moves reduced her dependence on any single network’s decision to keep paying her.
Social Media And Brand Deals
Schroeder’s online following remains a real financial asset. Estimates place her combined annual income from social platforms between $323,760 and $443,520, based on an audience of roughly 3.6 million across Instagram, TikTok, and YouTube. That figure factors in sponsorship pricing tied to her engagement rate and follower count, plus ad revenue where applicable.
This income runs alongside her TV and podcast work rather than replacing it, giving her multiple revenue streams that don’t depend on any single platform’s algorithm or any one network’s renewal decision.
What’s Next For Her Net Worth
House of Stassi premieres July 29, 2026, with two episodes airing on Freeform before the full season streams on Hulu and Hulu on Disney+. Industry observers expect the show’s success, paired with Schroeder’s producer credit, to meaningfully boost her earnings if it performs well in viewership.
Her financial story over the past six years offers a clear lesson for anyone watching reality TV economics: a single firing doesn’t have to end a career, provided the person has already built income sources a network doesn’t control.
Frequently Asked Questions
How did Stassi Schroeder make her money?
She earned money through Vanderpump Rules, her podcast “Stassi,” her bestselling book Next Level Basic, Vanderpump Villa hosting work, brand deals, and her new Hulu series House of Stassi, where she also serves as executive producer.
Why was Stassi Schroeder fired from Vanderpump Rules?
Bravo fired Schroeder in June 2020 after past actions resurfaced involving a false police report against Faith Stowers, a Black former cast member. Co-star Kristen Doute was fired for the same reason.
Is Stassi Schroeder still making money after her firing?
Yes. She rebuilt her income through podcasting, her bestselling book, brand sponsorships, and TV hosting roles on Vanderpump Villa. Her new Hulu show, House of Stassi, premieres July 29, 2026.
How much does Stassi Schroeder make from social media?
Estimates suggest her combined annual income from Instagram, TikTok, and YouTube ranges between $323,760 and $443,520, based on her audience size of roughly 3.6 million followers and standard sponsorship pricing models.
Final Thoughts
Stassi Schroeder net worth tells a story that goes beyond a single number. Getting fired from a hit Bravo show in 2020 could have ended her career. Instead, she rebuilt her income through podcasting, a bestselling book, brand partnerships, and steady hosting work on Vanderpump Villa. Her $2 million net worth reflects years of diversifying beyond any single paycheck, a strategy that put her in position to land her own Hulu series as both star and executive producer.
House of Stassi premieres July 29, 2026, and represents her biggest financial opportunity since leaving Bravo. Whether the show becomes a long-term hit will likely shape her net worth for years to come. For now, Schroeder’s comeback stands as proof that a reality TV cancellation doesn’t have to be permanent, as long as you build something the network doesn’t control.
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